Meta Ad Credits

$2,000 budget · Expires April 2026

$2,000
Total Budget
$0
Spent
$2,000
Remaining
0
Email Signups
$0 GDA: $1,500 | Jebbix: $400 | Buffer: $100 $2,000
🔴 Kill: Below 1% CTR after $10 spent
🟢 Scale: Above 2% CTR, increase budget
Headlines = 80% of the Ad

GunDealAlerts Headline Tests

$1,500 budget
20 tests planned
# Headline Awareness Spend CTR Signups CPA Status

Jebbix Lead Magnet Name Tests

$400 budget
10 name tests planned
# Lead Magnet Name Spend CTR Signups CPA Status

Edge-Backed Rules

Headlines Spend 80 Cents
Test 20-30 headline variations. Only run paid behind proven CTR winners. The headline IS the test.
Ad Spend Ceilings = Hook Awareness
Write hooks at all 5 Schwartz awareness levels. Each level unlocks a different audience segment.
Naming Beats Content
Same lead magnet, 10 different names. Name determines 2-3x variance in opt-ins.
Testing Velocity > Quality
Kill fast, scale winners. 260 fast tests/year beats 12 elaborate ones.